In February 2025, Instagram's share of the Azerbaijani social media market across all platforms (computers, mobile devices and tablets) was 41.25%, Report informs, citing the Statcounter agency.
This is 5.2 percentage points more than in January and 9.24 percentage points more than a year ago.
The market share of Facebook, which ranked second, increased by 4.56 percentage points during the month and by 5.81 percentage points during the year, falling to 21.26%. Thus, Facebook's market share decreased by 17.7% over the past month.
The market share of Pinterest, which is in the next place, increased by 1.3 percentage points monthly and by 2.8 percentage points annually, to 17.44%.
YouTube, in fourth place, saw its market share drop by 1.95 percentage points month-on-month and 4.07 percentage points year-on-year to 11.43%.
X rounds out the top five with a market share of 4.04%. The social network's market share fell by 1.01 percentage points month-on-month and 2.41 percentage points year-on-year.