Nestle apologizes for images of Hindu gods on product wrappers

The Indian branch of the multinational company Nestle apologized for the images of gods revered by Hindus on the wrapper of KitKat bars, Report informs, citing The Indian Express.

The controversial wrapper features images of Lord Jagannath, Balabhadra and Mata Subhadra, which hurt the religious sentiments of many.

According to netizens, the images of these highly-revered deities will eventually be found on roads, drains and dustbins as people will throw the wrappers after eating the chocolates. Thus, they requested the FMCG brand to remove the pictures used.

After receiving backlash over its wrapper design, Nestle India said, “Kitkat travel break packs are meant to celebrate beautiful local destinations, and last year we wanted to celebrate the culture of Odisha with designs on packs representing ‘Pattachitra’, an art form uniquely identifiable by its vivid imagery.”