Facebook launches e-commerce section

Facebook on Tuesday debuted Facebook Shop -- a new section of its flagship app for users to find new businesses and shop for various products, Report says, citing TASS.

Facebook recently began testing the United States service and launched a complementary shopping destination on Instagram, dubbed Instagram Shop, in July.

Not to be confused with Shop, Facebook launched its Shops service earlier this year as part of a broader effort to help businesses set up online stores accessible on Facebook and Instagram.

Facebook, which last year launched limited shopping capabilities on Instagram and the WhatsApp messaging app, is looking to drive new ad revenue by making the service free to businesses.

"The basic idea is that any small business can easily start a shop to sell things directly across our apps," Facebook's cofounder-CEO Mark Zuckerberg said earlier this year. "If you visit someone's shop, you'll be able to see that small business's story, see their featured products, and buy them in our apps."