Boris Johnson to spend 100 million pounds on advertising "hard" Brexit

British Prime Minister Boris Johnson intends to conduct an advertising campaign in preparation for the country's exit from the European Union without a deal, Report informs citing The Guardian.

It is planned to spend 100 million pounds (more than 120 million US dollars) in the next three months.

It is clarified that soon a plan should be released on additional costs for the preparation of "hard" Brexit in the amount of 1 billion pounds , a tenth of which will go to the advertising campaign.

Moreover, as the publication emphasizes, it will be the most ambitious campaign since the Second World War.